In 2018, you’d be hard-pressed to find a single person who hasn’t dabbled in the world of dating sites and apps. Now a $3 billion industry, online dating isn’t just an easy way to meet people. It also works. 2017 data from The Knot found that 19 percent of brides said they had met their spouse online. Even better, another recent studyfound that connections made online lead to more diverse, longer-lasting marriages.
Still, online dating isn’t perfect. And especially with the rise of dating apps, users often find that they’re having a hard time making meaningful connections or turning their text exchanges into actual dates. Mbg chatted with eHarmony CEO Grant Langston, who shared some of the secrets he’s learned from making online dating after 17 years in the business.